Blog

Dynamic creative ads on Facebook

Facebook is undoubtedly one of the most popular advertising systems, and yet, I always think five times whether the feature I’m about to describe will exist when I finish my post.

Google Ads bidding strategies

Once the first steps in setting up our Google Ads campaign are behind us, one of the most important steps remains – figuring out what rate strategy we will adopt for the campaign. I’ll explain the differences between the strategies and when they should be used in this post. I invite you to read it!